Methods of obtaining primary information from customers


Assignment:

The Internet provides ready access to secondary information but is also a portal to an almost limitless store of primary information via social networking sites, message boards, chat rooms, e-mail questionnaires, newsgroups, and Web site registration forms. What are some specific drawbacks of each of these methods for obtaining primary information from customers?

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include  references.

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Strategic Management: Methods of obtaining primary information from customers
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