Message strategies-marketing and sales messages


MAssignment:

edia Skills: Podcasting; Message Strategies: Marketing and Sales Messages

With any purchase decision, from a restaurant meal to a college education, recommendations from satisfied customers are often the strongest promotional messages.

Write a script for a one- to two-minute podcast (roughly 150 to 250 words), explaining why your college or university is a good place to get an education. Your audience is high school juniors and seniors. You can choose to craft a general message, something that would be useful to all prospective students, or you can focus on a specific academic discipline, the athletic program, or some other important aspect of your college experience. Either way, make sure your introductory comments make it clear whether you are off ering a general recommendation or a specific recommendation.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Business Law and Ethics: Message strategies-marketing and sales messages
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