Message strategies granting claims like many of the staff


Question: Message Strategies: Granting Claims Like many of the staff at Razer ( www.razerzone.com ), you re an avid game player. You can therefore sympathize with a customer who got so excited during a hotly contested game that he slammed his Razer Anansi keyboard against his chair in celebration. Razer products are built for serious action, but no keyboard can withstand a blow like that. However, in the interest of building goodwill among the online gaming community, your manager has approved a free replacement. This sort of damage is rare enough that the company isn't worried about unleashing a fl ood of similar requests.

Your task: Respond to Louis Hapsberg's email request for a replacement, in which he admitted to inflicting some abuse on this keyboard. Explain, tongue in cheek, that the company is "rewarding" him with a free keyboard in honor of his massive gaming win, but gently remind him that even the most robust electronic equipment needs to be used with care.

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Management Theories: Message strategies granting claims like many of the staff
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