MBA 640 Innovation Through Marketing and Technology Assignment- University of Maryland University College
Before you submit your assignment, review the competencies below, which your instructor will use to evaluate your work. A good practice would be to use each competency as a self-check to confirm you have incorporated all of them in your work. To view the complete grading rubric, click My Tools, select Assignments from the drop-down menu, and then click the project title
• Organize document or presentation clearly in a manner that promotes understanding and meets the requirements of the assignment.
• Provide sufficient, correctly cited support that substantiates the writer's ideas.
• Follow conventions of Standard Written English.
• Develop well-reasoned ideas, conclusions or decisions, checking them against relevant criteria and benchmarks.
• Identify numerical or mathematical information that is relevant in a problem or situation.
• Identify the general (external) environment in which an organization operates and discuss the implications for enterprise success.
• Evaluate strategic implications for domestic and international markets of an organization's industry.
• Develop and recommend strategies for an organization's sustainable competitive advantage.
• Analyze marketing information.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.