Mass market of customer segment multi-sided platforms


Do some research or rely on your knowledge and past experiences and find businesses with:

Mass Market of customer segment

Multi-sided platforms customer segments

Diversified customer segments

Niche customer segment

Explain the segments and the products targeted to them. Also the value proposition to each.

Ex: Tawseel App has a multi sided platform type of customer segments because without the drivers, the customers will not benefit from the service.

So the segments are

Drivers who will provide the delivary of items.

Customers who will request a driver to deliver items to and from anywhere (Home, work, restaurants, cafes, etc...)

The value propsitione is

For Drivers,Usability and convinces in getting extra work hassle free.

For cusomers, accebility to areas or services that would have been unavailable otherwise, Convieniant delivary for items either personally or profissionally.

Please review all entries before posting your contribution, so you do not repeat each others.

Also, avoid using the popular examples available online such as Amazon, eBay, iTunes, Apple and Facebook. This excercise is for you to enhance your understanding of the concept of Business Model Canvas. The popular ones are perfectly fine for reading materials. Here, the objective is to practice.

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Operation Management: Mass market of customer segment multi-sided platforms
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