Marketing is directly impacted by changes in the


Marketing is directly impacted by changes in the marketplace and consumer behavior. Thus, learning about marketing is a continual process.

Post your analysis of a resource (book, professional journal, website, blog, etc.), provide resource website link, you think will be helpful to continue to reference to stay current on marketing needs. Share why you think it is useful and why you are recommending it to your classmates.

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Operation Management: Marketing is directly impacted by changes in the
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