Assignment:
Sarah Brown has worked as the marketing director for Cascade Springs Bottled Water for the past 5 years. Cascade Springs is a Portland, Ore. based bottled water distributor whose products are sold in grocery stores in the Northwest states of Oregon, Washington.
Sarah is contemplating applying for a Director of Marketing position with a large healthcare provider in Portland. Sarah has never worked in the healthcare field before and she is unsure about the real differences between the way marketing works in her current industry and the way it works in the healthcare field. Based on your current knowledge of the healthcare field, what advice would you give Sarah about the differences between marketing in healthcare and marketing in other industries?
Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format.