MARKETING & PRODUCT OBJECTIVES for Situational Analysis paper needs to be revised.
Maximum 3 pages; add charts & graphsto the appendixes
1. Current market and Target Markets (Be specific)
2. New product/Service (Present your new/revised product(s)/Service(s) here)
3. Positioning (Perceptual map required)
Look at the text pages 56-59 which I emailed to your homework email, basically it gives you step by step instructions on how to write it and what to include along the side with a kitchen product example(see pages 56-59). Go through that and compare it to my writing section by section I have pasted/attached below. And make sure to cover all the data kitchen example did.
The reason revision for Situational Analysis is necessary because "The Product Section Of The Marketing Plan Is Based On The New Product We Introduced In The Situational Analysis Paper. The Section We Scored Low On It Needs To Be Right For Us To Expand On The Subject"
Attachment:- revisioninfo.rar