Marketers should observe differences in language and


1. iPhone or iPod users can use special software that enables them to browse through products offered by Amazon.com and other large retailers, take pictures of products they see in stores or outside and transmit them to Amazon.com so Amazon can give them recommendations, and purchase the products from Amazon.com. True or False

2. Marketers should observe differences in language and meaning, differences in market segmentation opportunities, and differences in consumption patterns, among others, when they conduct cross-cultural analysis. True or False

3. Users "pay" for the Facebook service by providing Facebook with data about their interests, hobbies, activities, opinions, shopping, friendships, and social contacts.

True or False

4. Public image is more important to Creatives than it is to all teens, in general.

True or False

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Basic Computer Science: Marketers should observe differences in language and
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