Value Chain Analysis
Using your understanding of how each company has directed their strategic planning to compete in different ways, identify where in the value chain each company has chosen to differentiate itself from its competitors. You may find the Following headings useful in framing your analysis.
• Market opportunity analysis - Analysis of industry value drivers, resource implications and organisational alternatives
• Demand chain analysis - Customer value model (value drivers), value driver analysis, value proposition
• Supply chain analysis - Value production and coordination, value delivery and value servicing
• Enterprise Value.
15 reference.