Many companies use opportunistic approaches to


Many companies use opportunistic approaches to internationalization - executives in charge of international expansion may have visited a particular country and felt that the company's products would do well. Or they might have friends who reside in the respective country who could potentially help them do business there. Aside from personal interests or connections, what are some of the drivers of internationalization that have prompted Alpaca Luxe to consider the Mongolian market for its international expansion

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Marketing Management: Many companies use opportunistic approaches to
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