Manipulating pricing to increase sales-ethical pr unethical


Question: Some retailers, instead of just pricing something at $100 and charging that price, will set a retail price of $200 and then offer a 50% discount. This might make consumers think they are getting a bargain, even though the final price is $100 either way. Do you think this works? Do you think this is ethical? Explain.

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Business Law and Ethics: Manipulating pricing to increase sales-ethical pr unethical
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