Levels of employees throughout the organization


When Scotiabank, one of Canada's largest financial service providers, wanted to develop a customer-focused sales and service culture, it avoided information overload by limiting the number of communication vehicles used. Top management developed the main messages, which were consistently communicated to all levels of employees throughout the organization. This is an example of a(n) ____ communication channel.

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Business Management: Levels of employees throughout the organization
Reference No:- TGS0101715

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