Write up 3-5 pages.
Let assume you work at Sony as a project manager and you have to present about lunching out new PlayStation to the board of director. Your task explains the current market, size, competitors, and opportunities.
You are expected to discuss the main features of the industry (not just the firm and product), and to explore the interactions between the company and the economy as a whole.
It should also highlight the global context that this firm engages in. You are further encouraged to take on questions related to ethics and sustainability.
In this paper, you have to explain it by using macroeconomic concepts as much as possible. Make sure any overview and/background is relevant for the Board of Directors.