Objective:
To observe and document the concepts of this course through your observations and subsequent application to current marketing issues /problems.
Expectations:
Each student will create a Blog to post their observations of marketing strategies and tactics weekly. These can be current marketing events that you have read about or observed in your professional or personal lives. The objective of the assignment is to stretch and solidify knowledge of the marketing concepts through direct application and commentary. At least one substantial blog of 200 – 300 words.