Jean kilbournes article and gender theory


Questions:

Jean Kilbourne's article and gender theory

With regard to the article, "Two Ways a Woman Can Get Hurt", by Jean Kilbourne, I am wondering what her exact thesis is?

Also, I am looking for examples from advertising from one product (beer, perfume, cigarettes, cars, etc.) that would support an agreement of the thesis and what the negative effects of each ad might have on consumers or society.

How do the overall effects of such advertising affect Kilbourne's idea and the concept of sexism in the media?

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