Question 1:
How do local legal frameworks, level of economic development, and cultural attitudes modify people's interpretation of intellectual property? How might consumers in wealthier countries versus those in poorer countries justify software piracy? What guidelines might a company use when operating in countries where the legal system is either loose in structure or lax in enforcement?
Question 2:
Referenced from
https://www2.goldmansachs.com/ideas/brics/brics-decade.html
How might managers interpret the potential for their product in a market that is, in absolute economic terms, large but, on a per capita basis, characterized by a majority of poor to very poor consumers? In the event the BRICs fail to meet projected performance, what would be some of the implications for international business?