Problem:
Technology has to be adapted to factors that are often contradictory. For example, three standards for color television are in use in the world:
NTSC in the Americas (except for Brazil) and Japa
PAL in Europe, British Conmmonwealth Countries, the Middle East and Brazil
SECAM in France, former French colonies and eastern and central Europe
The standards differ from each other in terms of the numbers of fields and lines in the picture. Video tapes from the NTSC, PAL and SECAM standards can not be played on the others' machines.
Obviously, this would create problems for a movie/entertainment company.
What other types of issues might a company face when operating in multiple countries?