Issue for marketing and public relations


Problem:

In separate incidents, All-Star game's Most Valuable Player Melky Cabrera of the San Francisco Giants and Former AL Cy Young Award winner Oakland Athletics starter Bartolo Colon were both suspended for 50 games for testing positive for testosterone. Baseball is a business. It is big business. Players are employees. The safety of the employees is an issue for marketing and public relations. How does this affect the game?

Unlike other drug problems, this is not a public safety issue. Or is it? Are players role models? You know kids; they see they do.

Let's take this now to the specific level.

Should Melky Cabrera and Bartolo Colon have received these lengthy suspensions?

Please make sure to show how your position is for the greatest good (utility) and respects basic rights (deontology).

Please provide three-four page paper, addressing the questions above and a minimum of 3 resources for further research.

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Business Law and Ethics: Issue for marketing and public relations
Reference No:- TGS01756032

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