Is the curve that describes the sequence and proportion of
Is the curve that describes the sequence and proportion of adopter categories among the population (Figure below) similar in shape to the product life-cycle curve? Explain your answer. How would you use both curves to develop a marketing strategy?
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is the curve that describes the sequence and proportion of adopter categories among the population figure below similar
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in 2010 apple introduced its ipad and competing fi rms are starting to launch their ipad equivalents how can one of
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