Is one type of relationship more important than the other, Business Management

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Is one type of relationship more important than the other

Problem

B2B vs. B2C Relationships - Can a company serve the interests of B2B and B2C simultaneously? Is one type of relationship more important than the other? When engaged in e-commerce activities, how important is it for a company to distinguish between the two interests? Be sure to include examples in your posts and support your work with research.

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