Introducing new-innovative vehicles in todays auto market


Can you assist me getting started with this assignment?

I need to write a 1,500 - 2,000 word research paper discussing a current topic in the field of Managerial Economics (the economics of the firm).

Justify why you believe the topic is appropriate for Managerial Economics, and provide a rough outline of how you plan to proceed.

Follow the APA format. Both in-text citations and a general reference list at the end of the paper MUST be used. See Course Guide Appendix

Topic: The Managerial Economics of Introducing New and Innovative Vehicles in Today's Auto Market

Then I need to write the paper exclusively from the perspective of the auto industry and write about how the auto companies go about making their decisions based upon the economics involved.

Again, do not comment on the impact on the economy or on consumers, and do not present the government's point of view on anything. Think of yourself as a CEO/Manager and you are presenting a paper to fellow CEOs/Managers at a symposium.

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Managerial Economics: Introducing new-innovative vehicles in todays auto market
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