Interview experts made up to learn more about the prospects


Choose a job you are interested in (Anything related to Marketing). Consider what types of firms and industries this job exists in. Conduct research (library and databases).

Interview experts (Made up) to learn more about the prospects of this job. Questions to consider as you research this position:

  • How many of these positions exist?
  • Which industries that have this position are experiencing growth?
  • What industry knowledge or experience would make you an attractive candidate for the position?

Once you have done your research and talked to industry experts, you are ready to draft a letter of inquiry. Using all of your research, locate someone in the position that interests you and request and informational interview. Explain your interest in the position and the specific industry and ask if there would be a convenient time to meet or speak.

On a separate piece of paper, draft the thank you note you would send after this imaginary conversation. Use specific details.

Please turn in:

  • Typed notes detailing your research... Please include what sources you used.
  • The name of the experts you interviewed.
  • The letter of inquiry you plan to send (it should be a formal letter, 2-3 paragraphs in length, well written, and concise).
  • The thank you note.

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Business Management: Interview experts made up to learn more about the prospects
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