International strategic management


Problem: Fujitsu is the world's third-largest IT service provider. It offers consulting services, goods to doctors and health care systems and grocery store chains, and business or personal office solutions. Go to Fujitsu's Web site at www.fujitsu.com to see background of the firm and the products it offers. Then answer the following questions:

Q1. How do you think international strategic management is reflected in what you see on the Web site?

Q2. What major strategic planning steps would Fujitsu need to carry out in order to remain a world leader with such diverse offerings?

Q3. What potential threat, if it occurred, would prove most disastrous for Fujitsu, and what could the company do to deal with the possibility of this negative development?

Source: Chapter: Internet Exercise (International Management - Hodgetts, Luthans & Doh).

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Strategic Management: International strategic management
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