Assignment:
Q1. ‘When exporting to a market, you’re only as good as your intermediary there.’ Discuss.
Q2. The international marketer and the intermediary will have different expectations concerning the relationship. Why should these expectations be spelled out and clarified in the contract?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.