The business environment is constantly changing, and ethics changes with it. Issues that are considered right or wrong have changed through the years. As an industry changes, so will the ethical views. Remember that what is ethical and not vary by individual and culture.
With the above in mind, consider an instance in an international organization where ethics has been brought into question OR an international company that publicly sustains their social responsibility.
Identify the company and situation.
Provide your analysis and what would you do differently or better.