Looney Launch Time Critical Safety Recall:
Paper instructions:
Write a brief email with catchy subject line. Email to retailers explaining that the Looney Launch is being removed from the market and explaining why you’ve reached this decision. (You’ve been notified of the first lawsuit by a parent whose child broke several bones after crash-landing off a Looney Launch). Apologize for the temporary disruption this will cause to their businesses but emphasize that it’s the right decision from both legal and social perspectives. Thank them for their continuing efforts to sell XtremityPlus products and assure them that your company will continue to offer exciting and innovative products for extreme-sports enthusiasts.