Information Overload: How does information overload impact your communications? After reading about information overload, what steps will you take to preserve your communications reputation?
OR
Audience: "I can sell anyone anything as long as I understand the potential buyer's needs and wants."--Salesman of the Year, 2014
This salesman has the confidence of someone who knows and understands his audience's needs, and chances are he makes a lot of sales as a result! What can happen when writers fail to take their audience into consideration? Give an example from your own experience of the types of repercussions that this failure can have.