Concept plan
3 pages paper (double space) covering the business idea including the opportunity, purpose of the business, industry analysis, trends, and resource limitations. Resources to consider for this section would be industry reports and trend analysis.
Requirement below
Defines a gap or opportunity: describes and analyzes opportunity very clearly
Purpose of the business: describes the business purpose very clearly
Industry Screening and trends: describes and very clearly with well documented resources.
Resource evaluation and limitations: evaluates resources available very clearly and identifies limitations
Documentation and support: resources used to prepare plan are effectively used and are clearly attributed.
Writing mechanics: writing is clear, concise, and correct.