Case - Revolights: Using Multiple Sources of Funding to Bring Its Innovative Bicycle Lighting System to Life by Bruce R. Barringer and R. Duane Ireland
Provide comprehensive responses to Discussion Questions.
Discussion Questions
1. The following sentence appears early in this chapter: "There are three reasons that most entrepreneurial ventures need to raise money during their early life-cash flow challenges, capital investments, and lengthy product development cycles." Evaluate Revolights's need for capital in terms of each of these reasons.
2. In response to a request from Kent Frankovich and Adam Pettier, write a 60-second elevator pitch about Revolights's product.
3. Assume that Revolights was interested in working with strategic partners in order to enhance the firm's success. What types of companies might Revolights partner with to become more successful?
4. To what degree do you think Revolights is a successful start-up venture? How successful do you believe the firm will be going forward? Justify your answer.
IN ADDITION, after conducting some research from external sources, identify an international market where Revolights may be successful. What factors make this country a potential candidate for successful entry? What are the risks?
Please type the question and then your response for each. SINGLE-SPACE with double spacing between paragraphs.