Financial analysis statement project
For the analysis part of this assignment, please be specific and thorough in your answers citing numbers from the financial statements and including percentages, ratios, account names and dollar/percent changes when appropriate.
1. In which year was the company more liquid and why?
2. Was the company financed by more debt or more equity in 2014 and 2015 and why?
3. What trends do you see on the balance sheet?
4. In which year did the company retain a higher gross margin? Why do you think this was the case? (lower or higher cost of sales as % of revenues?). Please be specific in your answers. Answers that include figures and cite numbers and percentages will receive the most points.
5. In which year did the company retain a higher profit margin? Why do you think that was the case? (lower or higher expenses?) Please be specific in your answers. Answers that include figures and cite numbers and percentages will receive the most points.