Module - Defining Strategy
Objectives
The aim of this assignment is to have you think about business strategy.
Assignment
This assignment seeks to help you understand the answer to a broader concern and that is, "What is strategy?"
In order to complete this assignment, please undertake two tasks.
First, read Don Hambrick's paper entitled, "Are you sure you have a strategy?" He suggests that strategy as it related to companies should be thought of in terms of arenas, vehicles, differentiators staging, and economic logic.
Please complete the following tasks:
• In two paragraphs and in your own words, explain Hambrick's notion of strategy as well as the five strategy elements.
• Using the company that you have chosen for the course as an example, please define each element (arena, vehicles, differentiators, staging and economic logic) using online information sources. Each element should be defined in this manner in one separate paragraph. In other words,
What is the Arena for this company?
What are the Vehicles for this company?
What are the Differentiators for this company?
What are the Staging elements for this company?
What is the Economic Logic that drives the activities of this company?