In this week's video presentation, Dan Rather talks about the ethical issues facing today's news media. Determine the main points discussed in the video and use them to prepare a brief introductory leadership letter outlining the proposed plan for a new Code of Ethics within a news media organization. You may also use any other related resources that assist you in writing your letter. Some questions your leadership letter may address include, but are not limited to, the following:
- Why does your company need a Code of Ethics?
- How can this Code of Ethics address the current challenges employees face within the organization?
- If implemented, what example may this document set for others in the news media industry?