Read the articles Jessica Alba's Triple Bottom startup raises $25 million and The bottom line of corporate good.
https://www.forbes.com/sites/annefield/2013/11/17/jessica-albas-triple-bottom-line-startup-raises-25-million/#1c05c8fd4007
https://www.forbes.com/sites/causeintegration/2012/09/14/the-bottom-line-of-corporate-good/#5406b0c11a7e
In reference to the articles, discuss how firms incorporate the triple bottom line concept into traditional business concerns over profitability. Respond to at least two of your classmates' posts.