In october 2011 automobile manufacturer daimler ag


In October 2011, automobile manufacturer Daimler AG announced plans to invest $350 million to manufacture an entirely new Mercedes-Benz model at its Alabama plant. Daimler AG apparently felt that it would be better able to compete and create value with U.S-based facilities. Other companies such as Fuji Film and Swiss chemical company Lonza have reached similar conclusions and taken similar actions. What are some of the reasons that foreign manufacturers of products as diverse as automobiles, film, and chemicals might arrive at this same conclusion?

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