In corporate finance organizations, financial managers are tasked with growing the firm’s shareholder value. In this course, you will learn about the tools used to accomplish this. The firm’s value is more than just the stock price and earnings per share. The bigger picture includes the costs and benefit to other stakeholders such as customers and employees. For example, making a product safer for consumers can increase the manufacturing or packaging costs. Improving employee benefits or the work environment comes with a price tag. As a finance manager, how will you prioritize these issues? What trade-offs would you be willing to make? What criteria would you use to do so?