Question: In allocating resources for the next calendar year, the company budgeted for hiring one additional part-time staff member at $12,480 to focus on advertising. The company also budgeted for $55,000 in advertising. There is a new technique for advertising with a Seminar training and support for 1 year with this new software in advertising. The cost is $10,000 and the company believes this is essential to help gain more business. Where would you pull the $10,000 from and why.