Implications of stopping at a pyramid level


Assignment:

Q1. Using the same company as an example, think about the four types of corporate social responsibility. What is your assessment of how the company is doing?

Q2. With reference to the CSR pyramid, what are the implications of stopping at a particular pyramid level? For example, would it be all right if a company took its sole responsibility to be financial responsibility to its shareholders? financial responsibility and legal responsibility? Do you agree that CSR is best represented by a pyramid? Why or why not? Can you think of a better way to graphically represent a company’s social responsibility?

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Implications of stopping at a pyramid level
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