Implementation of the 4ps marketing mix


I understand the concept of the 4ps of marketing but our assignment is asking for a solution specific to Walmart.

Explain in detail the implementation of the 4ps marketing mix concept by this company including, competition, target market, product strategy, distribution strategy, communication strategy, pricing strategy, also describe any differences observed in the implementation of this concept from one country to another.

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Marketing Management: Implementation of the 4ps marketing mix
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