Assignment:
Shaping Culture
You learned about the importance of shaping culture and how it is a critical function of leadership.
Write a paper on organizational culture.
Address the following in your paper:
What is culture?
Why is it important?
Internal integration.
External adaptation.
Also include a description of a culture for an organization you are familiar with. Identify some physical artifacts-such as logo, mascot, building, advertising images-associated with the company and discuss what underlying values these suggest.