1. ‘Management theories are judged, among managers at least, by the demonstrable results that they deliver,' comments Colin Egan. Apply this comment to the strategic routes described in this chapter and outline your conclusions.
2. If you were advising Honda Motorcycles about its strategies in the 1990s, what strategic approach or combination of approaches would you adopt? Give reasons for your views.
3. Explain the structure of an organisation with which you are familiar, using the elements outlined in Sections 12.2 and 12.3 as your guide.