For your Fashion app, given your target and the nature of your service (e.g., tangible good/intangible service mix; service delivery emphasis, e.g.,equipment/facility-driven versus people driven), discuss how intensive your distribution coverage would need to be, i.e., would it be centralized (one point of delivery/operation), decentralized (many points of delivery/operation), or somewhere in between? Also indicate whether you will be able to use the same channel for initiating the transaction (e.g., for booking the sale/taking the order or initial means to open an account, of relevant) versus the actual delivery of the service and if you will be using any intermediaries. If you are proposing any form of electronic commerce, elaborate on your rationale for doing so, i.e., as a customer/marketing communications mode, a means to deliver your service, or both, and the relative advantages and disadvantages of using this mode.
Your target markets are Males and Females from the ages of 18- 35