Homework: Social Media Marketing
Review the social media platforms you've used throughout the course so far, from a social media marketer's perspective. Reflect on what you have learned about each. Which is your preferred, and why?
Write a three to five pages paper in which you:
o Describe each of the seven social media platforms that have been covered in this course from a social media marketer's perspective, included, but not limited to, the type of platform, primary users, industries the platform works best with, how it can be used, and any other items you found interesting about each platform. Note: If you use someone else's material, data, and/or words, you must cite and reference the source of the data.
o List at least two things you have learned about each platform and discuss why you found them interesting and what they mean to you as a social media marketer.
o Identify which platform is your favorite from a social media marketer's perspective, and list at least two reasons for your choice.
Format your homework according to the following formatting requirements:
o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
o The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.
The specific course learning outcomes associated with this homework are:
o Discuss the place social media has in today's world and its impact on organizations.
o Explain how social media marketing is used to build relationships with customers, enhance company branding, and increase sales.
o Use technology and information resources to research issues in social media marketing.
o Write clearly and concisely about social media marketing using proper writing mechanics.