Identify three firms that use a different generic strategy


Identify three firms that use a different generic strategy to compete: low cost, differentiation, and focus.

For each of the three firms you identified, list the activities that support its generic strategy.

Take each of the three firms and apply Porter’s 5-Forces Model to them. Decide whether each of the three firms is in a structurally attractive industry based on your analysis.

Take each of the three firms and list each one’s tangible, intangible, and human resources.

Construct a value chain for each of the three firms.

Which firm would you invest in and why?

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Operation Management: Identify three firms that use a different generic strategy
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