Discussion: Market Segmentation
In this paper, you will identify at least two tools that can help a marketer to define the target market and explain why that information can be used in the development of a marketing plan. This research will help you identify the target market for the new product or service that you will be peer reviewing in this module's discussion.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.