WEB DESIGN AND DEVELOPMENT
UNIT 1
Question 1
1. Identify the primary responsibilities associated with each of the following Web design roles: content writer/editor, artist/graphic designer, Web page designer, Web programmer/database developer, and content manager.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Question 2
1. Explain how the following e-commerce categories are similar and how they differ: business-to-consumer (B2C), business-to-business (B2B), and consumer-to-consumer (C2C).
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Question 3
1. Identify the basic design principles that help Web pages deliver a powerful message and leave a distinct impression.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Question 4
1. Explain the purpose of white space in design. How do you create it? Is it always white? Provide an example of a Web page that, in your opinion, uses white space effectively and provide an example of one that does not. Include the URLs and a brief discussion of each page in your answer.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
UNIT 2
Question 1
1. Discuss different methods of user-based and user-controlled navigation. Define five common types of links used in a navigation system.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Question 2
1. Describe the effect of page length and content placement on usability.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
UNIT 4
Question 1
1. Selecting font type, style, color, and size are essential in designing a Web site. Even when a Web designer presents valuable information, meaningful multimedia or engaging interaction, if audiences have a difficult time reading it, the Web site will not be effective. Discuss the role of readability and availability when determining Web site fonts.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations
Question 2
1. Adding audio and video to a Web page increases the communication channels available to audiences. Web designers can choose when to use audio and when to use video. Discuss the guidelines for creating and using audio and video for the Web.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
UNIT 5
Question 1
1. What are the types of images and links you can use to develop a Web site? When you develop a Web site, what are the guidelines you use for links to create connections from one document to another on your Web site, or within a document?
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
UNIT 7
Question 1
1. Explain how an affiliate program works as both an advertising program and a revenue generation program; give two real-world affiliate program examples.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Question 2
1. Discuss at least three ways to get your Web site pages added to major search tool indexes. Provide examples.
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.