Assignment
Most brands are adapted to some extent to reflect significant differences in consumer behavior, brand development, competitive forces, and the legal or political environment. Identify the five international product and communication strategies available to firms that expand their businesses to foreign countries.
The purpose of this assignment is to encourage students to read, comprehend, and analyze the course materials. Students are expected to respond to the weekly prompt(s) provided by the instructor with a minimum of 600 words (excluding cover page and references) and two references. Assignments should include a cover page, separate references page, and should follow APA 6th edition formatting.