Identify the companys organizational strategy and


The specific objective of this critical assignment is to conduct an organizational examination of a company. This exercise will provide you with the opportunity to integrate and implement theory into practice and will prepare you to develop a comprehensive business plan in the capstone course during your final year of study.

1. Analyze the company's internal environment related to organizational culture.

2. Analyze the company's internal environment related to organizational design.

3. Identify the company's organizational strategy.

4. Identify the company's competitive strategy .

5. Discuss the company's recent initiatives and/or challenges in the areas of workforce diversity, social/ethical responsibility, sustainability and globalization.

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Marketing Management: Identify the companys organizational strategy and
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