Identify newly emerging competitors in time to plan


Discussion: Marketing Planning

How can a company's marketing organization ensure that it is able to identify newly emerging competitors in time to plan and execute an effective marketing strategy in response to these competitors?

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Marketing Management: Identify newly emerging competitors in time to plan
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