Assignment:
Read the Tesco case and then answer the following questions. For each question provide your answer and then support it with evidence from the case. Please limit yourself to a maximum of 300words for each question.
1. Identify alignment/misalignment of identified information (IS strategy) with organizational goals/objectives (organizational strategy). How well has Tesco aligned its IS strategy with its Business strategy?
2. Identify types of systems appropriate to the decision making level within the organization. Has Tesco implemented different types of information systems that are appropriate to decision making levels within the organization?
3. Organize information properly for efficient storage and retrieval. What evidence is there that Tesco has organized information for effective storage and retrieval?
4. Identify the issues involved in creating information for decision making from data sources. In the Tesco case, what were the key issues involved in creating information for decision making from the available data sources?
5. Identify the use of IS to support decision making in functional areas. How did Tesco use IS to support decision making in different functional areas?
Readings:
Leveraging Multichannel Retailing: The Experience of Tesco.com
By Albrecht Enders and Tawfik Jelassi